{"id":17418,"date":"2023-04-20T10:08:07","date_gmt":"2023-04-20T10:08:07","guid":{"rendered":"http:\/\/lynettelockhart.com\/client\/with-f-150-lightning-in\/"},"modified":"2023-04-20T10:08:31","modified_gmt":"2023-04-20T10:08:31","slug":"with-f-150-lightning-in","status":"publish","type":"post","link":"http:\/\/lynettelockhart.com\/client\/with-f-150-lightning-in\/","title":{"rendered":"With F-150 Lightning in Norway, you can ford a fjord in an electric Ford"},"content":{"rendered":"<p>(Reuters) &#8211;     Ford Motor Co will launch its popular F-150 Lightning electric pickup truck in Norway, the U.S. automaker said on Thursday, as it hopes to tap into high demand for electric vehicles globally.<\/p>\n<p>The electric version of Ford&#8217;s longstanding F-150 workhorse has stayed resilient in the U.S. despite a series of price hikes since its launch in 2022.<\/p>\n<p>Although buyers in most European cities &#8211; which tend to have narrower roads &#8211; prefer compact hatchbacks and smaller crossover SUVs, demand for electric vehicles is strong in Norway; four out of five cars sold there over the last year were battery-powered.<\/p>\n<p>The big pickup may not be ideal for Oslo&#8217;s streets, but in the countryside, owners could &#8220;bring a lot of deer with them to the cabin,&#8221; said Per Gunnar Berg, managing director, Ford Norway. <\/p>\n<p>Ford, which will sell the pickup through its authorized dealer network in Norway, said deliveries will begin next year.<\/p>\n<p>The launch comes a month after the company said its electric vehicle business unit could lose $3 billion this year, but remains on track to achieve a pre-tax margin of 8% by late 2026.<\/p>\n<p \/>\n<p> (Reporting by Pratyush Thakur in Bengaluru and Joseph White in Detroit; Editing by Pooja Desai)<\/p>\n<p><a href=\"http:\/\/lynettelockhart.com\/client\/with-f-150-lightning-in\/file-photo-the-lightning-logo-is-seen-on-the-side\/\"><img decoding=\"async\" src=\"http:\/\/lynettelockhart.com\/client\/wp-content\/uploads\/Reuters_Direct_Media\/USOnlineReportBusinessNews\/tagreuters.com2023binary_LYNXMPEJ3J0D8-VIEWIMAGE.jpg\" alt=\"tagreuters.com2023binary_LYNXMPEJ3J0D8-VIEWIMAGE\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Reuters) &#8211; Ford Motor Co will launch its popular F-150 Lightning electric pickup truck in Norway, the U.S. automaker said on Thursday, as it hopes to tap into high demand for electric vehicles globally. The electric version of Ford&#8217;s longstanding F-150 workhorse has stayed resilient in the U.S. despite a series of price hikes since [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":17419,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[1213],"tags":[],"class_list":["post-17418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-u-s-business"],"jetpack_featured_media_url":"http:\/\/lynettelockhart.com\/client\/wp-content\/uploads\/Reuters_Direct_Media\/USOnlineReportBusinessNews\/tagreuters.com2023binary_LYNXMPEJ3J0D8-VIEWIMAGE.jpg","_links":{"self":[{"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/posts\/17418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/comments?post=17418"}],"version-history":[{"count":1,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/posts\/17418\/revisions"}],"predecessor-version":[{"id":17420,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/posts\/17418\/revisions\/17420"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/media\/17419"}],"wp:attachment":[{"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/media?parent=17418"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/categories?post=17418"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/lynettelockhart.com\/client\/wp-json\/wp\/v2\/tags?post=17418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}